In 1947 Lucy Beswick came up with an idea for the family business J.W.Beswick Ltd, the world renowned potters based at Stoke, to produce ceramic characters from the Beatrix Potter books. So John Beswick went about in obtaining the rights to produce the items and this was obtained in 1948.
Arthur Gredington who was the chief modeller for Beswick created Jemima Puddle-Duck and it was this the first of many Beswick Beatrix Potter characters, nine other pieces were created on the initial release.
There was about 130 different models that were produced. It surely was one of the most successful lines that Beswick made.